Tariq Peters is a Personal Branding Coach & Strategist and the creator of the P.H.A.S.E.S.® Framework, a credibility system that helps scaling founders turn proof into clients, capital, coverage and partnerships through earned media. A CIPR Accredited PR Practitioner and PR Week UK 30 Under 30 honouree, he blends almost a decade of communications expertise with AI integration and visibility strategies designed to build trust at scale. Tariq is also a mentor who champions access, equity and representation across the PR and communications industry.